After entering the 21st century，with the support of technologies such as block chain，virtual interaction，and generative AI，the metaverse has rapidly emerged and received a lot of attention and discussion from all walks of life.It has been widely used in education and training，game social networking，and cultural tourism industries，profoundly affecting all aspects of people's lives.Among them，due to the characteristics of the immersive experience of the metaverse，there is a natural connection between the cultural tourism industry and the metaverse.With the help of the metaverse，traditional cultural tourism can break the limitations of time and space，making digital cultural tourism products present in more diverse forms.This high degree of connection has also set off a new round of ecological revolution in the cultural tourism industry.Based on this，this article mainly analyzes the importance of the metaverse to digital cultural tourism，thinks about the innovative design ideas and future development trends for digital cultural tourism under the background of the metaverse，and provides reference suggestions for relevant designers.